Sri Lanka’s go-to blog for digital media tips, trends, and strategies

Opinion: I am ugly, and that’s ok

Published in : Campaign India Original article Something is rising in cyberspace – it’s big, it’s surprising and it’s ugly. Today, a growing trend of

COVID-19 Lockdown Dystopia

Published in : MediaBrief Original article Mohenesh Chamith Buthgumwa, Director – Isobar Srilanka, writing exclusively for, says that with the global impact of COVID-19, it

Keeping up with the new-age consumers

Brands either need to capture consumers during the ‘mobile moments of truth’, or end up being irrelevant Published in : Financial Express Original article The

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