Your go-to Sri Lankan blog for digital media tips, trends, and strategies to help you build a successful career
The Metaverse: What It Is, Where It Is, and Who Is Building It?
As a species, we’re moving toward digital existence. I wonder if we’re already a digital race. We live, work, and play in the virtual worlds
Meet the Internet’s famous “Doge Meme”
It’s fair to say that people on the Internet have created memes about almost everything, and while a new meme trend emerges nearly every day,
Organic Reach in Sri Lanka: Time to Pay to Play
The number of people who saw your post through unpaid distribution is referred to as organic reach in social media. The benefits of organic reach
What the “Squid Game” craze has taught us about Content Marketing
The majority of Netflix’s original scripted TV shows have been produced in languages other than English since 2018. Between 2020 and 2021, that percentage increased
Why do Sri Lankan Brands need Nano-Influencers now more than Ever?
Since the 2020 lockdown, digital media in Sri Lanka has grown at an exponential rate. Screen time has increased rapidly across the country, increasing time
The “Forwarded as Received” Epidemic
Many of us have seen the phrase “Forwarded as Received” in messages sent through various chat apps and digital platforms in Sri Lanka. This has
Revenue Potential of Game Streaming in Sri Lanka
Sri Lankan millennials most likely began playing video games for entertainment purposes. It was initially reserved for upper-middle-class households with the means to purchase most
Clubhouse in Sri Lanka: Can it survive?
Wondering why you hear a lot about Clubhouse lately? Even though the social audio app is only a year old, it has already become popular.
Growing Impact of Social Media on Sri Lankan Sports Culture
In the day and age of Facebook, Instagram, and Twitter, we are fed a great deal of information. By scrolling through these apps, you can
Unlocking Sri Lanka’s Digital Marketing Career Opportunity
Digital Marketing is heavy with endless digital marketing career options for Interns and freshers or even senior resources. Digital Marketing skills are what every recruiter
Sri Lanka is now a video-first Internet Market
A picture is worth a thousand words, this phrase originated in America in the early 1900s. It’s commonly attributed to Frederick R. Barnard, an advertising
Predictions on the Future of Sri Lankan Entertainment
The average customer’s growing affinity to digital platforms is forcing the industry to reconsider older paradigms of entertainment consumption and revenue generation. Remember the days
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The Metaverse: What It Is, Where It Is, and Who Is Building It?
As a species, we’re moving toward digital existence. I wonder if we’re already a digital race. We live, work, and play in the virtual worlds
Meet the Internet’s famous “Doge Meme”
It’s fair to say that people on the Internet have created memes about almost everything, and while a new meme trend emerges nearly every day,
Organic Reach in Sri Lanka: Time to Pay to Play
The number of people who saw your post through unpaid distribution is referred to as organic reach in social media. The benefits of organic reach
What the “Squid Game” craze has taught us about Content Marketing
The majority of Netflix’s original scripted TV shows have been produced in languages other than English since 2018. Between 2020 and 2021, that percentage increased