AD NERD,
SPEAKER, LECTURER,
SUB(CULTURE) EXPLORER, BEHAVIORAL ECONOMIST
About Mohenesh.
THERE IS NO FINISH LINE
With a career spanning over two decades in sales and marketing, he is recognised as one of Sri Lanka’s most accomplished marketers. Currently serving as Vice President at dentsu communications, he oversees the agency businesses of Isobar, GPR, Response, and Juice Productions. Previously, he held key roles such as A/Director—Digital Strategy for GroupM Sri Lanka and “Head of Digital” for Team Unilever and Mindshare Sri Lanka. His strategic leadership has resulted in over 160 industry awards, including an unmatched record of leading eleven Effie Gold-winning teams. Notably, his efforts have secured Sri Lanka’s two most prestigious global marketing awards, further cementing his legacy.
Beyond accolades, he is an influential figure in the global advertising community, having served on esteemed juries for MAD Stars, The Drum Awards, Cresta Awards, Effies, NYF Advertising Awards, SmartiesX, and WINA Awards. He also contributes to industry education as an instructor at the globally renowned Miami Ad School (M.AD), where, over the past seven years, his lectures have helped over 6,500 students and business owners embrace digital marketing. His thought leadership spans over 400 articles, lectures, conference appearances, and widely cited insights.
Beyond marketing, he served as the Program Director for the “Underground Metal Circle” from 2019 to 2023—a pivotal period when metal music was gaining momentum in Sri Lanka. During this time, he played a key role in managing and promoting underground metal and alternative bands, helping to shape a thriving local music scene. His efforts not only elevated emerging artists but also fostered a passionate community of fans and musicians. This rare blend of marketing expertise and cultural influence underscores his multifaceted impact—bridging the worlds of strategy, creativity, and community building.
Speaker & Author.
Knowledge increases when you give it away
With 25 years of sales and marketing experience, he focuses on delivering value, not just presentations. By listening closely to his audience, he tailors his insights to address their specific challenges and goals. His expertise, featured in globally respected publications, is rooted in practical, real-world strategies—whether it’s driving revenue, improving team performance, or enhancing customer engagement.
In a fast-changing business landscape, he stays ahead of trends, offering fresh, actionable perspectives. His approach is professional and collaborative, designed to equip audiences with the tools they need to succeed. When he speaks, it’s about creating impact—no fluff, just results.
Lecturing.
IF I GET TO THE TOP, I'M BRINGING EVERYONE WITH ME
He thrives at the intersection of brands and innovation, guiding them through Sri Lanka’s evolving landscape. With over a decade of experience, he has shaped the next generation of talent as a visiting faculty member, equipping 6,500+ professionals with the skills needed for local and global markets.
Beyond the classroom, his influence extends to the industry’s highest stages as a jury member for global creative and marketing awards, recognising breakthrough ideas that drive progress. His strength lies in connecting the dots—between brands and trends, education and employability, creativity and results. With a practical, impact-driven approach, he helps brands navigate change, mentors professionals to thrive in dynamic industries, and champions innovation that shapes the future.
Rethinking.
BOTTOM-DRAW IDEAS
This is where he comes in—to guide, inspire, and help you navigate this change with practical, actionable strategies. The future belongs to those who dare to think differently—and he’s here to help you lead the way.