SPEAKER, LECTURER, SUB(CULTURE) EXPLORER, BEHAVIORAL ECONOMIST
THERE IS NO FINISH LINE
Mohenesh Chamith Buthgumwa is Sri Lanka’s most internationally and locally awarded digital marketer. He is currently the Vice President of Isobar. He was previously the A/Director – Digital Strategy at GroupM Sri Lanka, and prior to that, he was the “Head of Digital” for Team Unilever & Mindshare. He has won the “Campaign Asia-Digital Media Agency of the Year” award three times, which honours inspired leadership, management excellence, and business performance. His efforts have earned him a converted “WARC media GOLD” and an “MMA Smarties GOLD,” the two most significant achievements in marketing for a local brand/agency on a global scale. He has also won the only Effie Gold driven digitally and is the only person to have been a part of three Effie GOLD winning teams among the 80+ awards he has won for his past campaigns. Over the course of seven years, his lecturing efforts have assisted over 5,000 students and business owners in embracing digital media marketing. He is the most globally published thought leader in digital marketing in Sri Lanka, with many of his articles appearing in some of the world’s most prestigious publications. With over 400 articles, lectures, conference appearances, and a few quotes that got shared, he is now one of the industry’s most followed figures.
Speaker & Author.
Knowledge increases when you give it away
It seems odd to say that Mohenesh is not a typical keynote speaker, but rather different. While he has rich, substantial, tested material from his 20 years of practical experience, Mohenesh relishes the chance to listen to and understand the unique audience needs and creates a custom-built presentation based on what is most beneficial.
He is the most globally published thought leader for digital marketing in Sri Lanka, where many of his think pieces have featured in some of the most reputed publications in the world.
Ethical Brand Astroturfing
Innovation & Invention
IF I GET TO THE TOP, I'M BRINGING EVERYONE WITH ME
Mohenesh is an expert at guiding people and brands by implementing digital media adaptations during what he considers to be “the most interesting time in Sri Lanka.” He has spent the last seven years as a visiting faculty member at a number of private and national marketing institutes, where he has assisted over 5,000 professionals and students in becoming instantly employable by developing digital skills to meet industry needs in Sri Lankan and in overseas markets. He also serves on the jury for a number of global creative and digital media award programs. He understands the time and effort required to see an idea through to completion, and he is passionate about recognizing industry innovations.
Today’s most successful businesses are those that have the courage to break the rules, to build themselves on different assumptions, to challenge the status quo but to do so based on the next paradigm, not the last. Companies that rely on small incremental changes to survive lose out to those that bet big on radical innovation and change.
If you were to imagine your company, department, team, or life today, it would most likely look very different. If you rethought rather than reorganized, if you put technology in the center rather than on the periphery, if you saw it as oxygen to breathe life into possibilities rather than oil to smooth over problems, your future path would feel very different and far more exciting.
The rate of change is quickening, consumer behavior is changing faster than ever, new threats and opportunities appear out of nowhere, and the world appears more volatile and unpredictable than ever.
This is the best time in Sri Lanka to rethink what we do and how we do it, to digitally and culturally transform, to get excited about the new possibilities that emerge every day, and to act with urgency to bring bold changes to fruition. That is what he is here to do.